Branded Residences on Burj Khalifa Boulevard
Nestled 341 meters above Burj Khalifa Boulevard, this 65-storey tower offers a limited selection of just 150 homes on a beautifully landscaped half-hectare lot. A peaceful vehicle-free garden surrounds the building, along with a welcoming arrival area that connects easily to Sheikh Mohammed bin Rashid Boulevard and the modern Downtown tram system. Each residence provides breathtaking views of the canal and the skyline.
The design, called “Sensual Purity,” features sleek aluminium panels, diamond-cut glass, and stylish terraces. Deep fins help keep the building cool, while built-in LED lights add a refined touch after sunset. With homes ranging from about 1,586 to 18,101 square feet, interiors include 3.3-meter ceilings, large glass windows, contemporary German kitchens, and smart controls for climate, lighting, and curtains. Larger units, including four-bedroom homes, often include private lifts, sky pools, or winter gardens, and some luxurious penthouses even have car galleries.
Living here feels like a five-star hotel experience every day. Residents can take a dip in the infinity pool, train in the spacious two-level gym, unwind in spa suites, enjoy movies under the stars at the outdoor cinema, play a match on the paddle court, or relax in the elegant sky lounge. Families will appreciate the kids’ academy and pet park. With concierge services, valet parking, a chauffeur room, and on-call butler service—plus dining and shopping at street level; the address sits in the vibrant heart of Downtown.
8,800,000 AED
Apartments, Penthouse
70/30
Floor Plans
2 BR
3 BR
4 BR
Penthouse
Features & Amenities
24/7 Security
Cafe
Co-Working Spaces
Lush Gardens
Gym
Pool
Sports Courts
Rooftop Pool
Infinity Pool
Basketball Court
Pets Allowed
Cinema
Leisure Spaces
Valet Parking
High Speed Elevators
Backup Power Generators
Fire Safety Systems
Sky Lounge
Project Brochure
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Binghatti Developers
Binghatti Developers has been redefining traditional real estate design since its launch in 2008. By March 2025, the company had delivered over 20,000 homes and built a portfolio valued at approximately AED 45 billion across 79 projects. Known for its bold orange and white exterior designs and extremely fast construction cycles, Binghatti has gained significant attention through high-profile partnerships with Bugatti, Mercedes-Benz, and Jacob & Co. As a result, this family-run company has become one of the most talked-about private developers in Dubai.
View more detailsMercedes-Benz Places – Your Gateway to Smart Property Investment
Discover Mercedes-Benz Places, developed by Binghatti Developers, where modern design meets a prime location. Register now for a free consultation and get early access to floor plans, pre-launch prices, and premium units before they hit the market. Don’t miss your chance to own a Apartments, Penthouse in the heart of Downtown Dubai. Flexible payment plans Attractive ROI Exclusive pre-launch offers Register today and secure your investment opportunity.